Joseph Ratliff Writer, Researcher, Thinker

Tag Archives: Blogging For Money

Why Stop At Calling Yourself A Blogger?

Aren’t you more than that?

Even if you’re a person focuses on using a blog as your primary marketing device…aren’t you really first a business owner?  An entrepreneur?  If you only blog for personal reasons…a creator?  An artist?  Even a writer?

This “magical” labeling of people as bloggers (or worse pro-bloggers) means absolutely nothing.  Zero, zilch, nada.  Even the alternative labels above mean nothing really…as this all really boils down to two things…

What have you done (i.e. added value to people’s lives) and what are you going to do (i.e. change the world somehow, even in a small way)?

There are people out there who need you to believe that “blogging for money” is the “next big thing”.  And before you fire up your email program, I’m not talking about the original “ProBlogger” Darren Rowse either.  He even admits in his book that blogging makes money with both direct and indirect sources (I’m willing to bet the indirect income probably makes more).

Brian Clark at Copyblogger freely admits that his extremely popular blog actually doesn’t produce the majority of his income (not even close).  It’s a credibility enhancer and marketing tool for his products (read:  his business).

What do these two entrepreneurs with “A-list” blogs prove?

Blogs are a tool used to express your ideas, and for business people…used to market those ideas, products, and services…nothing more.

Either way you use a blog, whether it be to express your opinions to the world (a la the personal type of blogging)…or to market your business, products, or services (which by the way includes advertising being sold on a blog)…either way you use a blog…it represents a tool to accomplish a task, nothing more.

So why stop at only calling yourself a blogger (or pro-blogger, whatever)?  Aren’t you short-changing yourself if you do?  Are you limiting the potential of your business if you do (i.e. tunnel vision, myopia, etc…)?

What’s Your REAL Purpose For Blogging At All?

Some people blog for money (that being the sole focus is a big mistake IMHO)…

Some people blog to market…

Still others blog for personal reasons…

So, why do you blog?  Not the “on the surface” answer you give everyone who asks the question, but the real answer to…why do you blog?

Do you just like to type aimlessly and log all of your thoughts…thoughts which could be spread across the internet with thousands of people?  Do you blog for the allure of getting “that” phone call from a big company who calls you to ask how much you charge to advertise?

What is it?  What is your purpose for blogging?

Here’s why I ask…

So long as the reason(s) for blogging are legal, ethical, and moral…there really is no wrong reason…but…

Make damn sure that the reason you’re blogging is your own.

And this is where most people who blog fail BIG time.


From reading some $47 ebook that says there is HUGE potential to make money by blogging, even though you aren’t cut out for it…

…to sharing some gory detail about your personal life on a blog just because a friend told you “it would be cool to do that.”  (Note that it won’t be your friend who has to explain to a potential employer or client why you showed a picture of yourself in your undergarments on your blog, and yes, an employer or client WILL search)

Are any of the reasons given by someone or something else really your own reasons to blog?  Don’t you think they should be?

I blog (on this blog) for 2 primary reasons…

1)  To share a different viewpoint on various business topics with other people. I want to make those people think a little differently, because I feel that when that happens, we start to do what others won’t…and more business success breeds itself from that discovery.

2)  To make money through the affiliate programs of products that help people succeed in business, or to help people realize the dream of starting a business of their own.

Those are my reasons, but more importantly, what are yours?

Let’s hear ’em below (if you dare)…