“Slow” Is Not An Excuse

I touched on this in the Manifesto, but here is a deeper explanation of what I mean when I say “slow is not an excuse to/for __________.”

Because I started a blog before I actually published this book, I’ve already gotten email questions like:

  • “Joe, won’t ‘going slow’ mean a lack of productivity?”
  • “Joe, isn’t this an excuse to be lazy, or an excuse not to get stuff done?”
  • “Joe, I don’t want to be one of those people who is thought of as a ‘slowpoke’… so how can I implement the principles of Slow?”

And variations of these types of concerns.

They are valid concerns, for sure… but slow isn’t an excuse to use, it’s more of a mindset behind living more deliberately, more consciously, more critically

… instead of rushing to the next thing in the interest of some society-imposed notion we all have to produce as much as we can, as many as we can, or as quickly as we can.

And that mindset can be extrapolated to mean many things.  For example, as it applies to upgrading your technology it can mean thinking and being aware of your need to upgrade, instead of upgrading for the sake of upgrading (or worse because everyone else is doing it, for those Apple fans out there).

It can apply to making products, striving for quality (slow) versus quantity or “mass produced for the masses” (not slow).

And on, and on…

Slow isn’t an excuse for anything, it’s not something you choose to “not do”… instead it’s a methodology, a mindset, for “doing” at a pace where you’re in complete control of the outcome (not marketing, society, emotions etc…).

Be in control of your thinking, eating, upgrading, manufacturing, political views, etc… and don’t let them control you.  To do that, slow down.

THAT is what slow is.