Tag Archives: social marketing

The Physics Of The Internet

From a discussion started at Mark W. Schaefer’s blog. My thoughts on what I now call The Physics of the Internet. You have to get out of the “content competition stream” and into the “relationship building stream” as fast as … Continue reading

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Best Of The Ratliff Report Blog Year 3

As I’ve done every year on this blog… I’m posting the best 10 posts of 2011 as reported by traffic, interaction, and a couple of my own picks: Here they are, in no particular order (all links open in a … Continue reading

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Social Media Isn’t Your Entire Marketing Strategy

Social Media. The minute you read those two words, which are buzz words, doesn’t it conjure up some mysterious land where everyone is making hundreds of millions using this big shiny object? It shouldn’t. Using social media tools should only … Continue reading

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Would You Walk Up To Someone On The Street And Flash Your Business?

Social media tools are a funny thing for most (and I mean most) business owners. “I’ll just go search on Facebook or Twitter, find a conversation, and involve myself so I can market my business.” Really?  Are you serious?  Do … Continue reading

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Social Media Will Have An Impact On SEO

Back in 2005 or so Google issued one of it’s first infamous “slaps.” Since then, the rules have been changing, sometimes these changes are minor, and sometimes these changes impact the online marketing community and SEO on a grand scale. … Continue reading

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Social Media: The Hatfields Versus The McCoys

Holy smokes, the nerve of some people. As a specific example (not that he needs me to stick up for him), Chris Brogan seems to be coming under fire because he’s re-organizing his business (key words: his business)…and on The … Continue reading

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The Great Filtering Of Online Marketing…

It has begun… …and if any of the things I mention in this post apply to you, take heed of the warning, or be prepared to close the doors. This is probably going to rank in the most important posts … Continue reading

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Making Money With Social Media Isn’t The First Of Your Problems…

“Joe, how do I make money with Twitter?” “Why can’t I make money with my Facebook account?” “I’ve tried that social media stuff, and I can’t track any sales to it.” And on, and on… Folks, this ISN’T your first … Continue reading

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Why You’re Probably Missing The Boat With Social Media Marketing

I hear it from potential clients all the time (before they hear my fees, and feint). “Joe, I tried that Facebook stuff, and it didn’t work.” “Joe, what’s the fastest way to get number one rankings in Google by using … Continue reading

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The Internet Business Game Is Changing…Are You?

It’s almost as if business owners are afraid to promote their businesses. You look for all of the “simple” ways to advertise, probably paying WAY too much I imagine, then sit back and complain every time you turn the news … Continue reading

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